Like all morning glories, the plant is enveloped around the structure with its twigs. Generally grows to a height between 2.50 and 3.50 meters. The leaves are in the form of heart and the flowers in the form of trumpets, predomining for this variety in blue and purple tones.
That name (morning glory), which designates many of the 500-700 species of ipomoea, must be the behavior of their flowers opened during night or light of day.
Ipomoea purpurea is widely used as an ornamental species in the world everything. Quickly copper structures like slings, fences, arches and generalally is used to discharge undesired spaces in the garden.
Rustic, easy cultivation plant, not tolerant to frost and generally in countries with tempered climate is cultivated only as annual; while in tropical climate regions it is composed as a species perene.
The species are also cultivated on vases decorating varandas and beams of windows.